How to Embed Harvard Business Review Articles on Your Shopify Store

Sharing Harvard Business Review (HBR) articles on your Shopify store can add credibility, educational value, and thought leadership to your brand. Whether you’re referencing business strategies, sharing case studies, or highlighting industry insights, embedding HBR content can position your store as knowledgeable and trustworthy.

Step 1: Install the EmbedAny App

Before embedding Harvard Business Review articles, you’ll need to install the EmbedAny app on your Shopify store:

1. Visit https://apps.shopify.com/embed
2. Click “Add app” and follow the installation prompts
3. Complete the activation process as directed

Step 2: Find the Harvard Business Review Article You Want to Embed

1. Browse to hbr.org
2. Find and open the article you wish to share on your store
3. Copy the full URL from your browser’s address bar

For example: https://hbr.org/2023/11/how-to-make-strategic-planning-work

Step 3: Embed the Article on Your Shopify Store

1. Go to your Shopify admin panel
2. Navigate to the page, product, or blog post where you want to add the HBR article
3. In the text editor, paste the copied URL
4. Important: Make the link italic by selecting it and clicking the italic button (or using keyboard shortcut Ctrl+I / Cmd+I)

That’s it! EmbedAny will automatically transform your italicised link into an interactive Harvard Business Review article embed.

Where to Use Harvard Business Review Embeds

Harvard Business Review embeds can be particularly effective in:

• Blog posts about business strategy or industry trends
• About Us pages to support your company’s philosophy
• Product descriptions for business books, courses or consulting services
• Resource pages to provide educational content for your customers

Why Embed HBR Articles?

• Build trust: Associating your brand with respected business content
• Educate customers: Provide valuable insights without them leaving your store
• Save time: No need for complex code or developer help
• Enhance content: Move beyond basic text to more engaging, interactive content

Harvard Business Review embeds can help establish your Shopify store as a thoughtful, informed business that values quality content and customer education.

Remember, EmbedAny works with 800+ platforms beyond just HBR, giving you endless possibilities to enhance your store with rich, interactive content!