How to Embed TODAY on Shopify: Quick & Easy Guide

Embed TODAY Content on Your Shopify Store in 3 Simple Steps

Want to share TODAY show clips, articles or news content on your Shopify store? Adding TODAY content can help build trust with customers and keep them informed with current events and trending topics. Here’s how to easily embed TODAY content on your Shopify store without any coding.

Step 1: Install EmbedAny App

Before you can start embedding TODAY content, you’ll need to install the EmbedAny app from the Shopify App Store:

1. Visit EmbedAny in the Shopify App Store
2. Click “Add app” and follow the installation prompts
3. Once installed, the app will automatically activate on your store

Step 2: Find TODAY Content to Embed

Next, find the TODAY content you want to share with your customers:

1. Visit TODAY.com or the TODAY YouTube channel
2. Find a video, article, or segment you’d like to feature
3. Copy the full URL of the content (e.g., a TODAY show clip or article)

Step 3: Embed the Content Using Italics

Now, add the TODAY content to your Shopify store:

1. Go to the page or product where you want to display the TODAY content
2. Open the rich text editor
3. Paste the TODAY URL you copied
4. Highlight the pasted URL
5. Click the italic button in the editor (or use the keyboard shortcut)
6. Save your changes

That’s it! The italicised link will automatically transform into an interactive TODAY embed when customers view your store.

Why Embed TODAY Content?

Adding TODAY content to your Shopify store can:

• Keep your product pages fresh with current news and trends
• Provide educational content related to your products
• Build credibility by associating with a trusted media brand
• Engage customers with videos and interactive content
• Reduce bounce rates by keeping customers on your site longer

Best Places to Add TODAY Embeds

Consider adding TODAY content in these areas of your store:

• Product descriptions (especially for products featured on TODAY)
• Blog posts about current trends
• Homepage featured content
• Educational pages related to your industry
• News or media sections of your store

Examples of TODAY Content to Embed

• TODAY show product reviews related to your offerings
• Expert interviews about topics in your industry
• Seasonal buying guides
• Health and wellness segments for related products
• Celebrity endorsements or features

With EmbedAny, adding dynamic, engaging TODAY content to your Shopify store is simple and requires no technical skills. Just paste, italicise, and save!